Priority Challenges
The Septeni Group and Sustainability
Companies cannot conduct business without a sustainable and sound society. In 2015, the United Nations General Assembly adopted the Sustainable Development Goals (SDGs). In the international community, there is a strong demand for actions to build a sustainable society. A globalized, diversified and complex society has many issues, and it is no longer possible to consider the various impacts separately from business activities.In order to carry on business and develop together with stakeholders, it is imperative that companies actively address the issues and continuously work to solve them.
We believe that, for the realization of a sustainable society and the Septeni Group's mission of "To inspire the world with entrepreneurship," contributing to solving social issues through our business is what the society and stakeholders are demanding. With this idea at the center, we have promoted the CSR Committee's activities since 2016.
Moreover, we reorganized the CSR Committee into the Sustainability Committee in January 2022. With the aim of enhancing our corporate value, we actively discuss sustainability activities, KPIs and data disclosure related to sustainability.
Priority Challenges in the Spteni Group
From among many social issues, we have set five priority challenges based on a comprehensive determination of what stakeholders expect of the Septeni Group and the importance to our business. We promote sustainability activities in line with these challenges and conduct reviews regularly to update the activities.
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Step 1
Identify Issues
Identification of social issues based on the SDGs, ISO 26000 and other international standards
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Step 2
Confirm Priority Issues
Comprehensive determination of the importance of issues to the Septeni Group’s businesses and stakeholders’ expectations of the Septeni Group by the CSR Committee (the CSR Committee was reorganized into the Sustainability Committee in January 2022.)
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Step 3
Identify Priority Challenges
Confirmation of appropriateness and identification of priority challenges by the Board of Directors
Priority Challenges and Initiatives
| Priority Challenge | Initiatives in FY2021 | Initiatives in FY2022 | Contributions to the SDGs |
|---|---|---|---|
| Development of High-Quality Human Resources |
Development of a comprehensively streamlined data-utilizing HR value chain that spans fromhiring and onboarding to learning and development Publication of research reports |
Based on our uniquely constructed HR value chain, we use our accumulated databases and contribute to the maximization of human capital by supporting HR management under a work-from-home system, etc. |
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| Industry Development through Utilization of AI |
Leveraging AI in HR technology field Provision of “HaKaSe Onboard,” a DX service that supports employee onboarding Leveraging AI in digital marketing field Provision of “Odd-AI Creation,” a method of display advertising creative production |
Leveraging AI in HR technology We began to offer “HaKaSe Onboard,” a DX service that supports employee onboarding, to outside companies. Leveraging AI in digital marketing For the post-cookie era, we develop and provide "Precog Base," a new data privacy-sensitive measurement infrastructure building solution. |
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| Diversity & Inclusion |
Group-wide Diversity Month Diversity Awards Promotion of women’s participation Group-wide support for women’s careers LGBT initiatives Awareness-raising activities through LGBT & Allies Network Measures against discrimination and harassment Anti-harassment training seminars |
We have continued to hold Diversity Month and Diversity Awards. Promotion of women’s participation Formulation and publication of Digital HR Guidelines LGBT initiatives Awareness-raising activities through LGBT & Allies Network Measures against discrimination and harassmen Anti-harassment training seminars |
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| Support the Sound Development of the Digital Advertising Industry |
Initiatives related to brand safety and ad verification Preparation for influencer marketing and cookieless environment |
We work on brand safety, ad verification, and other initiatives to improve the quality of advertising. |
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| Support for Culture, Sports and the Entertainment Industry |
Support for culture Founded a digital animation studio "Qzil.la" Support for sport Support for athletes Participation in professional dance league "D.LEAGUE" |
Members of the professional dance team Septeni Raptures visited schools around Japan and interacted with around 300 students. They are working on to increase popularity of street dance. Additionally, Qzil.la, the anime studio we established to promote technology-utilizing DX in the anime industry, is releasing various types of productions. |
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