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CSR Policy and Priority Challenges

The Septeni Group and CSR

Businesses cannot function without a sustainable and sound society. In 2015, the United States General Assembly adopted the Sustainable Development Goals (SDGs). In the international community, there is a strong demand for action that helps to build a sustainable society. The globalizing, diversifying, and increasingly complicated nature of society presents many different problems. Businesses can no longer separate the various impacts of these problems from their business activities. To carry on their business and develop together with stakeholders, it is imperative that businesses actively address these problems and continue working to solve them.

We believe that helping to resolve social issues through business is our unique way of fulfilling the corporate social responsibility (CSR) placed upon us by society and stakeholders. This contribution aims to realize a sustainable society and realize the Septeni Group's mission of “Inspiring the world with entrepreneurship”. Inspired by this notion, we will continue moving forward with our activities.

Selection Process for Priority Challenges

From among the many issues facing society, we have established five priority challenges based on a comprehensive determination of what stakeholders expect of the Septeni Group and the importance of the issues to Group businesses. We promote CSR activities in line with these challenges and conduct periodic reviews to update these activities.

  • Step 1

    Identify Issues

    Identify Issues Identification of social issues based on the SDGs, ISO 26000 and other international standards

  • Step 2

    Confirm Priority Issues

    Confirm Priority Issues Comprehensive determination by the CSR Committee of the importance of issues to the Septeni Group’s businesses and stakeholders’ expectations of the Septeni Group

  • Step 3

    Specification of Priority Challenges

    Specification of Priority Challenges Confirmation of appropriateness and specification of priority challenges by the Board of Directors

Priority Challenges and Initiatives

Priority Challenge Main Initiatives in the Fiscal Year
Ended September 2020
Initiatives Planned for the Fiscal Year
Ending September 2021
Contributions to
the SGDs
Diversity and Inclusion Promotion of women’s participation
Group-wide support for women’s careers

LGBT initiatives
Awareness-raising activities through LGBT & Allies Network

Measures against discrimination and harassment
Implementation of anti-harassment training
Promotion of women’s participation
Group-wide support for women’s careers

LGBT initiatives
Awareness-raising activities through LGBT & Allies Network

Measures against discrimination and harassment
Implementation of anti-harassment training

D&I Promotion
Awareness-raising activities through diversity awards, etc.
Support for Culture, Sports and the Entertainment Industry Support for culture
Provision of the “RouteM” manga artist development program
Support for art university students

Support for sport
Support for top athletes
Formed a professional dance team
Support for culture
Provision of the “RouteM” manga artist development program
Support for art university students

Support for sport
Support for top athletes
Running a professional dance team

Support for Entertainment Industry
Support the SoundDevelopment of the Digital Advertising Industry Ad verification initiatives Addressing industry issues
Industry Development through Utilization of AI Utilization/application of data in HR technology
Formulation and publication of Digital HR Guidelines

Utilization/application of data in digital marketing
Provision of original AI and data solutions
Utilization/application of data in HR technology
Implementation of Digital HR Guidelines

Utilization/application of data in digital marketing
Provision of original AI and data solutions
Development of High-Quality Human Resources Expansion of the target area for online recruiting
Publication of research reports
Response to social issues using the AI-based personnel system