Realization of a “Nameraka” Society Through Creativity and Technology
Desired State
In the second part of our vision, we express our commitment “To open the door to a “nameraka” future with creativity and technology.” Our goal is to realize a “nameraka” future by harnessing each employee's creativity, utilizing technology to create new value in the form of new businesses, services, and IP, and expanding opportunities for both industries and individuals.
| Subcategory of Materiality | KPI | Target | Target Achievement Timing |
|---|---|---|---|
| Value creation leading to a “nameraka” society | Providing value and opportunities to society through business and services | Increase in recipients of value | 2030 |
Creating Value and Expanding Opportunities
Creating Value by Utilizing Group Assets
The Human Capital Lab., a research institution within the Group, utilizes HaKaSe, a AI matching system that the Group has been conducting empirical research for about 20 years, to provide cloud services and consulting services to external companies. By providing DX services that maximize human capital through the power of technology, we support corporate personnel activities and contribute to the improvement of social labour productivity.
Creating Value through New Business Development
We contribute to the creation of value and the expansion of opportunities that smooth society through the development of new businesses.
3RD GEAR, Inc., which plans and produces NFT and metaverses, Septeni Incubate Inc., which develops new businesses and provides incubation support within the Group, and gooddo Inc., which operates the social contribution platform, participated in the project called “D-SHiPS JOURNEY.” This project offers ICT education and hands-on learning opportunities that utilize Fortnite for special support schools and children who are currently in hospital and contributes to the expansion of opportunities.
Expanding Opportunities in Local Areas
In collaboration with local governments, we have established several local shores, including MANGO Inc. in Miyazaki. Through employment in rural areas, we are contributing to the expansion of opportunities for creators to play an active role and the development of human resources with the latest digital marketing knowledge.
PERF, Inc., which operates a professional dance team “ SEPTENI RAPTURES,” has also signed a partnership agreement with Kochi Prefecture to promote sports through dance. We contribute to the revitalization of the community by visiting schools and appearing at events in Kochi Prefecture.
Reduction of Friction
Support for Sound Development of Digital Advertising Industry
Aiming to develop the digital advertising market in a healthier, more affluent, and more attractive way, we are working to raise awareness of advertising ethics and acquire quality certification.
Co-creation of Value
Participation in Kamiyama Marugoto College’s Scholorship Partners
As we emphasize with the thoughts of “Kamiyama Marugoto College,” which aims to nurture “people who make things happen through the power to make things” with “Technology x Design x Entrepreneurial Spirit” as the foundation of their education, we participate in the “Scholarship Partners” to support their efforts over the long term.
As a partner, we provide scholarships bearing the corporate name of the Septeni Group to four students in each school year of the Kamiyama Marugoto College, and collaborates with these students to engage in joint research and the creation of new businesses.
By providing long-term support and investment to young and talented students through public education, we will contribute to the realization of an innovative, sustainable and “nameraka” society.
